The Importance of Message Archiving

There are dozens of messaging platforms for business use, and chances are, your company is using one or two of them. While they are convenient, you must have a message archiving solution to ensure you prepare for whatever may come in the future. From compliance to marketing insights, let us look at why you must archive messages enterprise employees send and receive daily.

Maintain Regulatory Compliance

Every message sent and receivedby the company is continuously monitored by organizations like HIPAA, FINRA, and SEC to ensure safety. Also, if your company operates internationally, you might encounter varying laws depending on the country. Any violation regarding regulatory compliance on message archiving can result in legal ramifications, damaging your company’s reputation. 

Archiving solutions act as a shield against any lawsuit thrown at your business. Not only do you assure your consumers and the organizations that you practice ethical business communications, but you also have a collection of records you can use as proof, just in case.

Court Case Support

Did you have a customer who did not appreciate your interaction with them? The least you want to occur to you is a court case, especially when you are not prepared to present any evidence to the contrary. Courts often require companies to submit electronic files, including images and messages, based on an eDiscovery order or impending litigation. 

Keeping an extensive archive of every message from all platforms utilized by the company can be proven useful in events such as these. Archived messages are indispensable against legal actions and can be used as a source of truth.

Prevent Leaks from Happening

Leveraging third-party services such as LeapXpert can give you access to various tools to improve your company’s archives. Some software may include a feature to detect a possible data leak by monitoring keywords and phrases in your business communications and alerting employees of such. That way, your staff can choose their words more carefully to avoid non-public data from being sent.

Gain Business Insights

Increased security is not the only factor you can benefit from using archiving solutions. Recorded messages are a valuable source of business insights – they are like a treasure trove filled with ideas you can use to streamline your marketing strategy, improve customer interactions, and as a tool to train your employees.

For instance, you can check previous conversations with customers to determine how they want to be talked to, if they were interested in your campaigns, and if they received your messages. These can help your marketing team create campaigns tailored to your client’s preferences.

A comprehensive archive of your company’s messages is helpful in almost any situation concerning communications. If you are looking for a trustworthy archiving solutions provider, get in touch with LeapXpert. You can visit their website to learn more.