We are living in an age of fast-moving digital development and innovation, where we are all relying upon social media platforms and different media channels for networking, connecting, and increasing our reach.
Today Social media is a powerful tool, everyone is deep down into. People are slowly realizing that it can be used to lead positive change, as it does not only help to have a meaningful conversation with people but also helps to connect with millions of people with just a single click. We can help in increasing our charitable impact by connecting with the right audience through the means of social media and broadening our reach to create an effective impact.
Use Platforms to Spread the Word:
Social media platforms are not only to connect with those we know, share memories, jokes, etc. They can serve as mighty means of communication, being much more effective than printed media or news channels at times. We can write a post on Facebook, Instagram, or tweet about it followed by leaving a link to their page. Although it may seem a simple action, it can create a great impact and establish a chain.
WE Charity is a nonprofit organization that has leveraged different social media platforms to influence a large number of people to gather and contribute to the accomplishments of various noble missions around the world. Founded by Marc Kielburger, WE Charity is part of ME to WE a family of nonprofit organizations working towards helping people around the world facing issues of lacking resources, poor infrastructure, and basic amenities.
For instance, we can share a post that can be seen by hundreds of people. Some might repost it or even share it with their friends and might turn into a chain. This can help spread awareness. It is human nature to share something we find compelling with others.
Ask Influencers for Help:
At the initial stage, it can be quite difficult to get the word out about our fundraising campaigns. Here it is when social media influencers can make all the difference in the world. As influencers, they are prominent personalities having a large audience on social media. If we simply urge them and convince them to support the cause we are working for, they can evoke an overwhelming response from the masses by directly influencing them to act or by asking them to spread the word.
Write a Blog:
“Words have energy and power with the ability to help, to heal, to hinder, to hurt, to harm, to humiliate, and to humble.” said Yehuda Berg, co-director of the Kabbalah Centre.
Blogging is one of the easiest and most effective ways through which any cause can be helped because everyone has a thing for blogs. These days, it is very easy to publish a blog. By writing on issues that are pressing concerns it can be very helpful in spreading awareness. When people read it, there are good chances of the blog influencing them.
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